Intentional circles
A maximum of six friends keeps the experience personal — built for genuine connection rather than reach.
Social appShared creativityTeam Sobremesa
knot.even from
far apart.
Stay connected with your closest friends through meaningful daily creativity.
OverviewTeam project
Knot helps people living apart maintain and strengthen their bond by creating shared images together — turning two everyday perspectives into one private memory.
- Team
- Sobremesa
Six collaborators - My contribution
- Marketing & content
Launch storytelling - Product
- iOS app
Live on the App Store
01 / The ideaNot another
Not another
social feed.
Daily creativity
Short prompts make staying present in each other’s lives playful, quick and authentic.
Co-creation
Each person contributes half of the image. The memory only becomes complete through connection.
02 / ExperienceTwo perspectives.
Two perspectives.
One memory.
Receive the prompt
A small daily question invites two friends to notice and capture a slice of their day.
Take one half
One person responds first with a photo — a personal fragment rather than a polished post.
Pass it on
Their knotmate receives the prompt and completes the image from another place and perspective.
Keep the memory
The two halves become one shared collage, saved inside their private knotbook.
03 / ConnectionsYour people,
Your people,
drawn differently.
Each friend has a distinctive knot. The visual language makes a small circle of relationships feel personal, recognisable and alive.
06close friends
maximum
maximum
Limited connections shift the value from audience size to relationship depth.
04 / Memory systemMade together.
Made together.
Kept together.
Daily promptOne-to-one interactionShared knotbookDaily reminder
05 / Product filmThe idea,
The idea,
in motion.
06 / Launch & recognitionFrom the screen
From the screen
to the stage.
Knot was one of four teams selected for the Apple Developer Academy's final graduation showcase. I helped shape the project's marketing and content, then presented it live to an audience of around 300 people, members of the Italian press and Apple executives.
In the weeks before the showcase, we repeatedly refined both the product story and the keynote itself — aligning every slide, transition, hand-off and movement. The process strengthened my public speaking, stage presence, visual precision and ability to turn complex project work into a clear narrative.
Selected as one of four teams
Knot was chosen from the Academy's graduating projects for the final live presentation.
Rigorous launch preparation
Public speaking, stage presence, story structure and every keynote detail were refined through repeated training and feedback.
Beyond the Academy
The project drew interest from Italian press and international tech creators, who interviewed the team during the showcase.
07 / Team & technologyBuilt as
Built as
Sobremesa.
Team
Federica Bertini
Matt Blanc
Annamaria Fidanza
Giorgia Granata
Valeria Guardascione
Francisco Hernández
Launch status
Knot moved from a three-month Academy build to a live product, now available as a free download on the App Store.
(K)not just in touch.
Building together.